Experience That Builds Confidence. Leadership That Delivers.

Institution-Wide Strategy Across 15 Decentralized Schools.

As the former inaugural Director of Harvard University’s Office for Economic Inclusion & Diversity, Taisha Crayton developed and implemented university-wide strategy for economic inclusion, procurement access, and institutional accountability within a procurement environment exceeding $15 billion over four years.

The opportunity

One of the world’s leading academic institutions, Harvard operates a decentralized procurement and construction environment spanning 15 decentralized schools. Turning institutional commitments to economic inclusion into practice required coordinated strategy, accountability systems, and partnerships across that environment.

Leadership

Inaugural Director, Office for Economic Inclusion & Diversity, responsible for institution-wide strategy, procurement access, reporting, and the partnerships required to implement it.

Strategic execution

• Institution-wide economic inclusion strategy across 15 decentralized schools
• Procurement access and supplier engagement
• Institutional reporting and accountability frameworks
• Strategic partnership development and cross-institutional collaboration
• Workforce development and economic mobility initiatives
• Development and launch of the Harvard Construction Academy

Results & relevance

Established the university’s economic inclusion strategy and reporting infrastructure, and helped build the Harvard Construction Academy with institutional and industry partners.

Demonstrates NOTYARC’s capacity to design and implement complex strategy across decentralized institutions.

Governing Access to Public Construction.

At the Massachusetts Division of Capital Asset Management and Maintenance, Taisha Crayton led contractor certification and access and opportunity functions within a public construction portfolio of approximately $4 billion, directing contractor eligibility, regulatory compliance, and policy implementation.

The opportunity

Access to the Commonwealth’s public construction opportunities is governed by contractor certification, statutory requirements, and compliance standards that must be administered with rigor and consistency across a multibillion-dollar portfolio.

Leadership

Director-level leadership of contractor certification and access and opportunity functions, with responsibility for eligibility determinations, policy administration and enforcement, and compliance oversight.

Strategic execution

• Contractor certification and eligibility to bid on public construction projects
• Policy administration and enforcement
• Statutory and regulatory compliance
• Public construction access and opportunity initiatives
• Contractor participation oversight
• Public construction reporting and accountability
• Strategic engagement with public agencies and contractors

Results & relevance

Certification, compliance, and policy systems administered across the Commonwealth’s public construction program, governing which contractors could participate and on what terms.

Establishes NOTYARC’s expertise in public-sector systems, regulatory environments, institutional operations, and business access.

Partnerships That Generate Revenue.

Over more than 12 years at NBCUniversal, AMC Networks, Group Black, and CultureCon, Shareese Bembury-Coakley has closed more than $100 million in brand partnership revenue, developing corporate relationships, sponsorships, and brand experiences that connect organizations with culturally influential audiences.

The opportunity

Brands seeking authentic connection with culturally influential audiences, and the platforms that reach those audiences, need partnership leadership that can align commercial objectives with cultural relevance and close.

Leadership

Vice President of Business Development and Partnerships at The CultureCon Collective, following brand strategy and integrated marketing leadership at Group Black, AMC Networks, and NBCUniversal.

Strategic execution

• Corporate sponsorship strategy and acquisition
• Partnership development and commercial negotiations
• Brand strategy and activation
• Experiential partnerships and audience development
• Strategic communications and executive visibility

Results & relevance

More than $100 million in brand partnership revenue closed across her career, including building CultureCon’s partnership revenue engine and partnerships with leading national brands.

Anchors NOTYARC’s brand, communications, and commercial partnership practice in demonstrated commercial results for brands, organizations, and public figures.

From Program Design to Documented Outcomes.

Bridge 2 Trades is a Wise Up Foundation skilled-trades workforce program co-created by Taisha Crayton with NFL veteran Deatrich Wise Jr., connecting young people with career pathways through employer partnerships, industry exposure, and hands-on learning.

The opportunity

The construction industry faces a sustained skilled-trades shortage while young people lack clear, supported pathways into careers that offer real economic mobility. Closing that gap requires employers, funders, and community partners working from one operating plan.

Leadership

Co-creator, responsible for program development, curriculum and implementation planning, employer and community partnerships, resource coordination, and program operations.

Strategic execution

• Program design and curriculum development
• Employer and industry partnerships
• Implementation planning and resource coordination
• Operational systems, participant engagement, and program operations
• Workforce pathway development and credentialing

Results & relevance

Demonstrates the program design, partnership execution, and operational discipline behind NOTYARC’s Program Development, Operations & Execution practice.